Virtue Reversal: Goodyear Bends The Knee After Trump Sparks Boycott

Goodyear biased diversity training slide
  • Save
  • Save
Goodyear CEO Rich Kramer issued a direct apology after a leaked slide from a “diversity” training in Topeka, Kansas supported Black Lives Matter and LGBT (lesbian, gay, bisexual and transgender) attire for its employees, but was biased, with a “zero tolerance” policy, against employee apparel favoring Blue Lives Matter, All Lives Matter, MAGA and other political-affiliated slogans. Trump reacted to the ban on his MAGA hats by advising people to buy tires from another company, causing Goodyear’s stock prices to plummet by 6%. Shares of Goodyear are down 40% year-to-date.

While Goodyear has an anti-cop bias, they have an entire line of tires called Eagle Enforcer that is marketed toward police vehicles, and some law enforcement officials joined the boycott. Goodyear Chairman Rich Kramer released a statement that said in part, “We have clarified our policy to make it clear associates can express support for law enforcement through apparel at Goodyear facilities.” Apparently, the ban on MAGA hats remains. -GEG

After a ham-handed attempt at damage control with a non-apology over biased “diversity” training sparked outrage from President Trump – which in turn sparked a boycott by conservatives, Goodyear CEO Rich Kramer issued a direct apology on Thursday.

To be clear, Goodyear does not endorse any political organization, party or candidate,” reads Kramer’s statement, which adds that the company “strongly supports our law enforcement partners and deeply appreciates all they do to put their lives on the line each and every day for their communities.”

“We have clarified our policy to make it clear associates can express support for law enforcement through apparel at Goodyear facilities,” which means – no MAGA hats, but presumably means ‘Blue Lives Matter’ and ‘All Lives Matter’ attire is now acceptable.


(Cue BLM boycott)..

On Wednesday, President Trump tweeted “Don’t buy GOODYEAR TIRES” after a leaked photo of an external firm’s ‘diversity training’ slide appeared to show that the company considers “Blue Lives Matter,” “All Lives Matter” and “MAGA” attire “unacceptable,” while at the same time encouraging “Black Lives Matter” and “Lesbian, Gay, Bisexual, Transgender Pride (LGBT)” attire.

Read full article here…

Additional sources:

Goodyear Caves to President Trump, Reverses Ban on Blue Lives Matter at Workplace

LEAKED AUDIO: Goodyear Boss Tells Employees They Can Wear BLM Slogans, But Not MAGA, ‘All Lives Matter,’ ‘Blue Lives Matter,’ or ‘White Lives Matter’

Visit our Classified ads.

Check out our Classified ads at the bottom of this page.

Recent stories & commentary

  • Save

Fraud: $163 BILLION in COVID Unemployment Funds Stolen

May 16, 2022 Newsmax 3

An estimated $163 billion in pandemic-related benefits were fraudulently obtained by criminals, according to the Labor Department. The Biden administration said that it inherited the problem and blamed out-of-date systems and the lack of state-by-state data sharing.


For classified advertising rates and terms, click here. The appearance of ads on this site does not signify endorsement by the publisher. We do not attempt to verify the accuracy of statements made therein or vouch for the integrity of advertisers. However, we will investigate complaints from readers and remove any message we find to be misleading or that promotes anything fraudulent, illegal, or unethical.

Notify of
Newest Most Voted
Inline Feedbacks
View all comments
1 year ago

Mmmmmm…..yeah…..sorry! TOO LATE!!! I REFUSE to buy ANYTHING from ANY ANTI-AMERICAN company!! Period!

David Hess
David Hess
1 year ago

I will never purchase another product made by Goodyear or any Anti-American company.

Ron Corbyn
Ron Corbyn
1 year ago

Immediate damage control. Our whole country is led by traitors.

Ben Dover
Ben Dover
1 year ago

Considering wearing a sandwich board stating the facts in front of goodyear stores