Virtue Reversal: Goodyear Bends The Knee After Trump Sparks Boycott
While Goodyear has an anti-cop bias, they have an entire line of tires called Eagle Enforcer that is marketed toward police vehicles, and some law enforcement officials joined the boycott. Goodyear Chairman Rich Kramer released a statement that said in part, “We have clarified our policy to make it clear associates can express support for law enforcement through apparel at Goodyear facilities.” Apparently, the ban on MAGA hats remains. -GEG
After a ham-handed attempt at damage control with a non-apology over biased “diversity” training sparked outrage from President Trump – which in turn sparked a boycott by conservatives, Goodyear CEO Rich Kramer issued a direct apology on Thursday.
“To be clear, Goodyear does not endorse any political organization, party or candidate,” reads Kramer’s statement, which adds that the company “strongly supports our law enforcement partners and deeply appreciates all they do to put their lives on the line each and every day for their communities.”
“We have clarified our policy to make it clear associates can express support for law enforcement through apparel at Goodyear facilities,” which means – no MAGA hats, but presumably means ‘Blue Lives Matter’ and ‘All Lives Matter’ attire is now acceptable.
(Cue BLM boycott)..
On Wednesday, President Trump tweeted “Don’t buy GOODYEAR TIRES” after a leaked photo of an external firm’s ‘diversity training’ slide appeared to show that the company considers “Blue Lives Matter,” “All Lives Matter” and “MAGA” attire “unacceptable,” while at the same time encouraging “Black Lives Matter” and “Lesbian, Gay, Bisexual, Transgender Pride (LGBT)” attire.
Additional sources:
Goodyear Caves to President Trump, Reverses Ban on Blue Lives Matter at Workplace